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Is your website visible to the search engines?  This is an obvious question, but you’d be surprised at how many people I’ve seen make this mistake.  It’s a shame…  they hire someone, or spend alot of time themselves on a website only to get on the phone with me and discover that all their work was in vain.

Search engines can only read text.  They can’t look at a picture and see the text that is on the picture, or even in a flash file.

Granted, your site might look really good with those spiffy flash graphics, but how much of your site is actually visible to the search engine.  Content (text) is a huge factor in your search engine ranking…  so try to use as little flash, javascript and photos as possible.  There is nothing wrong with those things, but don’t let it replace the text on your site.

There is a very simply tool that will let you see how much of your site has visible text to the search engines:

Search Engine Spider Simulator

Related posts:

• Follow-Up Post on Building Incoming Links to Your Site
• SEO Quick Tip of the Day —> #7
• The 5 Step Website Error Checkup
• SEO Quick Tip of the Day —> #4
• SEO Quick Tip of the Day —> #15