Category | Business Branding

Internet Based Avatars: The Complete Guide

Posted on 22 September 2008

You’ve seen them before.  The small little pictures that are used to identify profiles online.  You may even use one without even knowing it.  Those little pictures are called avatars.
An Avatar is simply: “a computer user’s representation of himself or herself”.  This could be a three dimensional representation in a game like Second Life, or [...]

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The Ultimate Guide to Internet Business Branding on Search Engines

Posted on 15 August 2008

The opportunities for Internet business branding on search engines has really come as a revelation to me in the last couple of years.  It’s such a simple concept, but one that many SEO practitioners and companies don’t understand.  This concept of branding has brought me so much enlightenment in the area of search engine marketing, [...]

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5 Reasons Why Your Company Doesn’t Need More Domain Names

Posted on 18 July 2008

In the classes I teach, this is a topic that comes up quite frequently. A company will already have a website that does pretty well in the search engines and is generating business. But the company gets an idea in their head (I’m not sure from where) that more domain names will [...]

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How to add a feedburner feed into your email signature

Posted on 16 October 2007

Syndicating your content is pretty important these days. My students often get overwhelmed when I tell them all the places they need to submit their blog to including social bookmarking sites, activerain, carnivals… the list goes on and on.
Things can get more complicated when you try to market your blog on and offline, and [...]

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